Coby James' First AC Single 'Brand New' Breaks Into Radio's Top 25

Aug 10 2021

Chart-topping singer, songwriter and guitarist Coby James released his first-ever AC radio single, 'Brand New,' last month from Centricity Music. Available now at digital retail and streaming outlets everywhere, the song is currently No. 23 on the Billboard National Christian Airplay chart and continues to climb.


Already notching a No. 1 song on Billboard’s Christian Hot AC/CHR chart as a contributing writer on Courtnie Ramirez’s track, “Who We Are,” and co-writing his own Top 5 hit, “Born Ready,” James shares a brash statement of belief in “Brand New” alongside his smooth falsetto that slides effortlessly over a sonic landscape with bright horns, celebratory gang vocals and an unmistakable R&B groove.

The music video for “Brand New” premieres today at www.klove.com as stations across the nation play the single, including K-Love Radio Network, The Joy FM (Atlanta/Tampa/Springfield), KCMS Spirit 105.3 (Seattle), KAXL (Bakersfield, CA), WHPZ The Pulse (South Bend, IN), WCSG (Grand Rapids, MI), WJTL (Lancaster, PA), WDJC (Birmingham), KXOJ (Tulsa) and many more outlets.

As an accomplished, TigerBeat-featured 19-year-old musician, the Nashville transplant and North Carolina native shares more of his rare talent with the release of his second, self-produced EP, Mixtape, Side B. While his first EP, Mixtape, Side A, unveiled a set of pop jams earlier this year, James’ follow-up that is available now shines a spotlight on his acoustic sensibilities rooted in his masterful guitar skills and penchant for storytelling.

“It’s some of my favorite stuff that I’ve been wanting to release for a long time,” he says of the new four-track recording. “All of these songs are stories and parts of my life that I’m really, really passionate about.”

His second installment shines with stripped-back, personal musings and features his first recording of “3 Years,” a fan-requested favorite written for his brother. Side B also includes coming-of-age track “Until I Met You,” rest-inducing confession “In My Love” and romantic waltz “Try.”

A third mixtape, due later this year, will showcase James’ artsy, experimental side"the side that isn’t afraid to tinker in the studio.

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